This series provides a comprehensive roadmap for creating & executing a strategic marketing plan, covering audience development, digital marketing channels, & business growth strategies. It also includes practical guidance for seasonal campaigns, re-engagement efforts, & building a structured 2027 content plan & calendar.

2/26/2026 | Marketing Plan 101 – Create Your Roadmap to Success: Feeling overwhelmed by marketing options & unsure where to invest your time & money? This workshop helps you focus on strategies that actually work for your business.

3/26/2026 | Defining Your Audience – The Power of Buyer Personas: What is a Buyer Persona? Is a semi-fictional representation of your ideal customer based on market research & real data about your existing customers.

4/23/2026 | Social Media Essentials – Picking the Right Platforms for Your Business: This class covers social media basics & trends to help business owners grow their presence.

5/28/2026 | E-Mail Marketing Essentials: Email marketing delivers strong ROI, but success depends on targeted campaigns. This workshop covers techniques to help improve your email marketing results.

6/25/2026 | From Networking to New Business – LinkedIn Essentials: LinkedIn is a key B2B platform for reaching senior decision-makers, staying on top of industry trends, & connecting with high-value clients.

7/23/2026 | The Power of Connections – Leveraging Networking: The Power of Connections provides a practical guide to mastering it across industries.

8/27/2026 | Blog to Grow – Why Blogging is a Small Business Power Tool: Why blogging remains important, how it boosts traffic, SEO, & trust & how to repurpose posts for social media, email, & promotions.

9/24/2026 | Marketing Strategies to Sleigh the Holiday Season: Learn to create a streamlined holiday marketing plan that saves time, engages customers, & maximizes seasonal results.

10/29/2026 | How to Re-Engage Your Inactive Email Subscribers: Learn strategies to engage inactive email subscribers & encourage them to open, read & click your emails in

11/19/2026 | From Ideas to Execution: 2027 Marketing Content Planning + Calendar Walkthrough: Learn an easy method to plan your 2027 marketing & customize the provided content calendar for your business.